People counting

People counting

With our solutions in the area of ​​customer counting (people counting) you can quickly and easily gain an overview of your visitor numbers.

People counting - visitor flows at a glance

With our solutions in the area of ​​customer counting (people counting) you can quickly and easily gain an overview of your visitor numbers. This enables you to collect important information, such as information on visitor flows and reliable data on frequencies and operational efficiency. An efficient counting system helps you, among other things, to improve your marketing measures and thus your sales and to optimize your personnel planning.

I am happy to advise you on questions about people counting and look forward to your call.
Marcel Minder
Head of ICT

The use of a people counting system offers the following options:

  • Collect data on visitor flows,
  • Determine the number of people in localities or on areas,
  • Determine the directions of movement of people,
  • Simplify the scheduling of salespeople,
  • Provide information about the so-called conversion rate (sales made divided by the number of visitors) and thus show the branch's ability to convert visitors into customers
  • Increase operational efficiency based on these results.

This allows you to use shelves, displays and other marketing campaigns optimally and profitably. Our software solutions also make it possible to feed collected data directly into a database via sensor interfaces for further use

This is how people counting increases the efficiency of your business

The basic function of a people counting system is of course to record the number of visitors. But it can also act as an admission control. For example, if only a certain number of people are allowed in a room, the current number of visitors can be automatically displayed by counting customers. As soon as the specified number of people has been reached, the system displays this and you can react. 

When it comes to marketing, customer counting is a great help. With this method, for example, visitor flows can be determined. So you know how people move in your business. You can then place promotional goods or exclusive offers accordingly. Customer comfort, including in the form of route guidance, can also be increased in this way. 

Customer counting also helps you determine the conversion rate - that is, how many visitors actually became customers. On the basis of this data, further optimizations of your offer and the shop design are possible. Personnel planning or the deployment of your personnel on the sales area can also be better organized with customer counting. 

People counting systems (people counting) with Telsec

If you are planning an event with a limited number of people, for example because you have to adhere to a hygiene concept, customer counting is ideal. You always have an overview of the number of people present and can intervene as soon as this is exceeded. A people counting system is also suitable for shops. It increases customer comfort and helps you to make processes more efficient. Customer counting is also used in public spaces. 

 Telsec is your competent partner for the implementation of efficient systems for customer counting. We offer you tailor-made solutions and the necessary expertise in setting up. Arrange a free consultation and find out which people counting options are suitable for your business! 

People counting - individual solutions

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With our own production facility in Holland, we can offer our customers tailor-made concepts for customer counting and are very flexible in the implementation of specific customer requests. Visitor numbers at entrances and passages can be recorded quickly and efficiently with our unidirectional or bidirectional counting sensors.

Over time, this gives you a chance to spot patterns and trends. This digitization of customer counting and their movements opens the door to a new kind of efficiency.

People counting products

People counting
For security in times of Corona

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The people count tells you how many people are in the area at the same time. This means that the people counting functions as an entrance control. The count records every person who enters the defined area. If a person leaves the area, the counter records this as well. The number on the display shows how many people are currently in the defined area. If the specified number of people is exceeded, the system displays a red signal. Further access is only possible after people have left the area. If the area is occupied with people, the staff can stop the entry or close automatic doors. You are already familiar with this system from parking garages. Access is no longer possible if all parking spaces are occupied.

SensorServer - designed for the future!

Our sensor platform was designed in such a way that an ever growing selection of wireless sensors can be integrated. The sensor platform is offered as a cloud service and as an in-house installation on your own server. The web-based user interface enables easy analysis and management of the entire environment. Business integration - the SensorServer can become part of your existing IT infrastructure! Thanks to various interfaces (CSV, ODBC), the data can be easily integrated into a data warehouse.

Your advisor for companies
Marcel Minder

Your business customer advisor

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